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22
OCT
2010

Mobile marketing

It was a fantastic turn out once again at Digital Surrey last night as we were joined by Scott Seaborn, Head of Mobile Technologies at Ogilvy and Co-Chairman of the UK’s Mobile Marketing Association to discuss mobile marketing and advertising.

Scott delivered a great talk beginning with the history of mobile right the way through to a futuristic look at what the next few years may hold for advertising. Demonstrated by some of the award winning work that Ogilvy has produced it was clear to see the exciting potential that this medium holds.

The IBM Wimbledon Seer app showed how far the mobile technologies has come with augmented reality apps such as this enabling people to literally see through walls. It’s definitely an exciting time in the mobile world and we can’t wait to see what the next five years will hold!

A big thanks to sponsors of the evening, DADapp who very generously provided everyone with drinks and of course thanks to Scott for joining us at Surrey Sports Park.

The next Digital Surrey event will be held on 25th November in Farnham, we’ll update the website with more information soon.

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  1. Jenifer Davis Reply

    Great night, what a really visual example of where mobile is going. Thanks very much to Scott and thebluedoor team.

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